In new product development (NPD) companies often struggle to achieve both, efficiency as well as flexibility due to their often opposing implications for organizing and managing NPD projects.
|Title of host publication||Management of Technology and Innovation in Japan|
|Number of pages||17|
|ISBN (Print)||3540253262, 9783540253266|
|Publication status||Published - 2006|
ASJC Scopus subject areas
- Economics, Econometrics and Finance(all)
- Business, Management and Accounting(all)