NPD-process and planning in Japanese engineering companies - Findings from an interview research

Cornelius Herstatt; Christoph Stockstrom; Akio Nagahira

doi:10.1007/3-540-31248-X_12

NPD-process and planning in Japanese engineering companies - Findings from an interview research

Cornelius Herstatt, Christoph Stockstrom, Akio Nagahira

Research output: Chapter in Book/Report/Conference proceeding › Chapter

2 Citations (Scopus)

Abstract

In new product development (NPD) companies often struggle to achieve both, efficiency as well as flexibility due to their often opposing implications for organizing and managing NPD projects.

Original language	English
Title of host publication	Management of Technology and Innovation in Japan
Publisher	Springer
Pages	249-265
Number of pages	17
ISBN (Print)	3540253262, 9783540253266
DOIs	https://doi.org/10.1007/3-540-31248-X_12
Publication status	Published - 2006
Externally published	Yes

ASJC Scopus subject areas

Economics, Econometrics and Finance(all)
Business, Management and Accounting(all)

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10.1007/3-540-31248-X_12

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title = "NPD-process and planning in Japanese engineering companies - Findings from an interview research",

abstract = "In new product development (NPD) companies often struggle to achieve both, efficiency as well as flexibility due to their often opposing implications for organizing and managing NPD projects.",

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BT - Management of Technology and Innovation in Japan

PB - Springer

ER -

NPD-process and planning in Japanese engineering companies - Findings from an interview research

Abstract

ASJC Scopus subject areas

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