Risk informed and resilient development: Engaging the private sector in the era of the Sendai Framework

Businesses are increasingly aware of their responsibility to work with, and within, their communities towards a resilient and sustainable future for all. This is thanks, in part, to the Sendai Framework, which first recognized the critical role played in disaster risk reduction by the private sector as employers, innovators, producers, asset-holders and investors. ARISE, the UNISDR Private Sector Alliance for Disaster Resilient Societies, was closely engaged in the development of the Sendai Framework and now works to demonstrate the impact of disaster risk-informed decision-making by businesses, as well as the potential of businesses as willing partners in advancing resilience.