The situation and the survival of MSMEs restaurant under COVID-19 pandemic in Thailand

Saruda Sunthornpan, Sadayo Hirata

研究成果: 書籍の章/レポート/Proceedings会議への寄与査読

抄録

The restaurant and service industry is a very important contributor to the global economy and the Thai economy. In particular, micro, small and medium enterprise (MSMEs) restaurant in Bangkok, the capital city of Thailand, accounts for 41.78% of the total restaurants in the country. However, these sectors are vulnerable and susceptible to natural hazards such as the COVID-19 outbreak. This research aimed to study the degree of the impact of COVID-19, measures already taken to address this issue and measures to implement in the future for the issues. This research collection data from 100 respondents via interview by telephone. We will find the decision and adjustment of the restaurant business. It depends on consumer behavior, society and technology that makes consumers more comfortable. It also reduces the risk of infection.

本文言語英語
ホスト出版物のタイトルTENSYMP 2021 - 2021 IEEE Region 10 Symposium
出版社Institute of Electrical and Electronics Engineers Inc.
ISBN(電子版)9781665400268
DOI
出版ステータス出版済み - 2021 8月 23
イベント2021 IEEE Region 10 Symposium, TENSYMP 2021 - Jeju, 大韓民国
継続期間: 2021 8月 232021 8月 25

出版物シリーズ

名前TENSYMP 2021 - 2021 IEEE Region 10 Symposium

会議

会議2021 IEEE Region 10 Symposium, TENSYMP 2021
国/地域大韓民国
CityJeju
Period21/8/2321/8/25

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